As digital transformation accelerates across Asia, the demand for agile, data-driven solutions is reshaping how businesses operate and scale. From marketing automation to financial streamlining, SaaS platforms are becoming essential partners in growth. The companies featured here represent a new wave of cloud-powered innovation — and at Echelon Singapore 2025, they’ll be showcasing how their technology is unlocking smarter, faster ways to compete in today’s connected economy.

Also read: Smarter, safer, more scalable: 8 companies powering the next wave of innovation at Echelon 2025

Crescendo Lab scales smarter customer conversations 

In a messaging-first world, Crescendo Lab is helping businesses move beyond traditional CRM and into a new era of AI-powered, multi-channel engagement. Their platform blends messaging apps, CRM tools, and AI-driven automation into one seamless solution. This makes it easier than ever to deliver personalised, real-time conversations. Whether you’re running an e-commerce brand or a customer service team, Crescendo Lab offers tools for smarter customer touchpoints and seamless integration with AI agents.

Tiger Brokers (Innoadz) makes trading borderless and seamless

Tiger Brokers, founded in 2014, is transforming how people in Asia access global financial markets. Through its flagship app, Tiger Trade, users can invest across U.S., Hong Kong, Singapore, and Australian markets — all in one interface. The company’s strong tech backbone, backed by investors like Xiaomi and Interactive Brokers, has helped it scale to over 1 million users in Singapore alone. With nearly half of its workforce dedicated to R&D, Tiger Brokers continues to push boundaries in fintech innovation.

Osome makes financial admin automated and on-demand

For entrepreneurs looking to grow without the paperwork headache, Osome is a game-changer. This all-in-one platform simplifies incorporation, accounting, compliance, and secretarial services — backed by human experts ready to support you. With 30,000+ users across Singapore, Hong Kong, and the UK, Osome is trusted by SMEs and startups to manage everything from payroll to tax filings. It’s ideal for founders who want real-time financial visibility while staying focused on the bigger picture: building the business.

Also read: AI at work: The startups transforming productivity and creativity at Echelon 2025

Discover the SaaS revolution at Echelon 2025

Curious how today’s most forward-thinking SaaS companies are reshaping marketing and finance in Asia? Come meet them at Echelon 2025, happening 10–11 June at Suntec Singapore, where founders, investors, and tech leaders converge to chart the region’s digital future. From streamlining customer engagement to transforming financial operations, these platforms are redefining what it means to scale smart.

Whether you’re building your next big venture, investing in tech that delivers, or seeking smarter solutions to grow your business, this is where it all comes together. Visit their booths, hear their stories, and explore the cloud-powered innovations that are driving real impact.

See what’s next—only at Echelon 2025.

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